Category Archives: Tag Heuer News

Leonardo DiCaprio in the TAG Heuer Spotlight

Get ready to see Leonardo DiCaprio and TAG Heuer splashed in every magazine you open. Their new ad campaigns are set to hit magazine pages soon and here are a few of the first shots of DiCaprio and TAG Heuer luxury watches.

In our recent post we broke the news that DiCaprio would be replacing Brad Pitt as TAG Heuer ambassador but as always, DiCaprio thinks of the environment  first. The royalties from this ambassadorship will be going to the Natural Resources Defense Council and the Green Cross International.

Besides the ad campaigns Baselworld 2009 released the above TAG Heuer Grand Carrera Calibre 36 RS@ Caliper Chronograph Ti2 (definitely a mouth full).

This new TAG Heuer luxury watch is seen above on Leonardo DiCaprio and has a 43mmm 2 Titanium case, polished bezel, oversized crown, caliper rotating scale, black rubber bracelet with titanium folding clasp, and 100 meters of water resistance. This new TAG Heuer luxury watch will be available in September 2009.

New TAG Heuer Luxury Watch Videos

TAG Heuer has been busy lately, especially with Baselworld 2009. Here are some video updates directly from the brand:

Jean-Christophe Babin Presents 40 years of Monaco

With the Monaco reaching 40 years old, TAG Heuer CEO Jean-Christophe Babin celebrates the TAG Heuer luxury watch at Baselworld 2009 in his signature TAG Heuer eyeglasses.

Lewis Hamilton and JC Babin at Baselworld 2009

TAG Heuer CEO, Jean Christophe Babin, and Lewis Hamilton talk about and introduce his cinematic virtual race with Steve McQueen.

TAG Heuer Monaco Twenty Four Concept Chronograph

Review of the amazing new Monaco 24 concept watch which will have shock protected components, oversized case, suspended steel tube housing see through dial face and caseback.

Lewis Hamilton Versus Steve McQueen

You know Baselworld 2009 is here when you see something like this! That’s right… Lewis Hamilton versus Steve McQueen.. your eyes are not deceiving you. The best part? If your guess wins you get some fabulous prizes including TAG Heuer luxury watches. .

Step 1: Watch the Video

Step 2: Decide who wins.

Step 3: Win Prizes.

Watcha waiting for?

TAG Heuer Offers Tiger Wood Sweepstakes

TAG Heuer luxury watches famous ambassador, golfing legend Tiger Woods, has partnered with the luxury watch brand to provide a trip for two to play golf with Tiger Woods.

All prospective contestants have to do is go to a TAG Heuer Retailer and complete a valid entry form and drop it into the ballot box sometime during March 1st and April 30th.  There are three prizes available:
Grand Prizes
Two winners, each Grand Prize wins:

  • A winner and one guest to play two holes of golf with Tiger Woods.
  • Round-trip air transportation
  • Two nights hotel accommodations
  • Local ground transportation to/from airport/hotel/golf course
  • A TAG Heuer timepiece.

First Prizes

  • Two winners, each First Prize wins:
  • Winner and one guest to attend a weekend golf school
  • Two nights’ hotel accommodations
  • Local ground transportation to/from hotel/golf course
  • A TAG Heuer timepiece.

Second Prizes

  • Ten winners, each Second Prize wins:
  • A set of Nike golf clubs and select TAG Heuer gear

TAG Heuer presents 2 Monaco luxury watches for Baselworld 2009

It seems like its a tradition for TAG Heuer to release a TAG Heuer Monaco luxury watch during Baselworld. During Baselworld 2003 the TAG Heuer Sixty Nine Concept Watch was presented with a 1/1000th of a second chronograph endorsed by Steve McQueen. It also featured the digital face of the Microtimer.

Next, for Baselworld 2004 TAG Heuer released the TAG Heuer Monaco V4.  This luxury watch included four barrels mounted in a V shape similar to motor racing engines.

This year for Baselworld 2009 the Monaco celebrates is 40th year anniversary and TAG Heuer will be releasing a new collection of Monaco’s with the TAG Heuer Calibre 12 automatic movement incorporated in to the original TAG Heuer Monaco design.  The Monaco Classic Chronograph will include a dark blue alligator strap, silver and blue dial, red hands, and some cool animations incorporated in the dial.

Also, the TAG Heuer Monaco 1969 Original Re-Edition will be making it’s debut for the Monaco anniversary.  TAG Heuer is republishing 1,000 of the original TAG Heuer Monaco watches signed by Jack Heuer and engraved  by Steve McQueen.

Happy Birthday to the TAG Heuer Monaco!

TAG Heuer Releases New Ladies Pink Sports Watch

TAG Heuer recently announced that it would be releasing a massive number of new models this year, and the rumors are flowing. According to Economic Times, TAG Heuer recently unveiled a professional pink sports watch made of ultra light titanium and steel in India.

We are very excited to see the actual TAG Heuer luxury watch… whose image hasn’t been released to the public just yet, but to prepare for its launch let’s take a look back at TAG Heuer pink sports watches of the past:

TAG Heuer Link: Mini Link Quartz

TAG Heuer Aquaracer Quartz

TAG Heuer Formula 1 Glamour Diamonds

Each of these women sports watches are definitely pink and flirty, However the ultimate pink watch would have to be the TAG Heuer Diamond Fiction, only 5 were made:

If these are any indication of the new sports watch, we know exactly what to expect! A ladies sports watch that has the elegance and style of fashionably forward trends and the precision and sportiness of TAG Heuer luxury watches.