It seems like its a tradition for TAG Heuer to release a TAG Heuer Monaco luxury watch during Baselworld. During Baselworld 2003 the TAG Heuer Sixty Nine Concept Watch was presented with a 1/1000th of a second chronograph endorsed by Steve McQueen. It also featured the digital face of the Microtimer.
Next, for Baselworld 2004 TAG Heuer released the TAG Heuer Monaco V4. This luxury watch included four barrels mounted in a V shape similar to motor racing engines.
This year for Baselworld 2009 the Monaco celebrates is 40th year anniversary and TAG Heuer will be releasing a new collection of Monaco’s with the TAG Heuer Calibre 12 automatic movement incorporated in to the original TAG Heuer Monaco design. The Monaco Classic Chronograph will include a dark blue alligator strap, silver and blue dial, red hands, and some cool animations incorporated in the dial.
Also, the TAG Heuer Monaco 1969 Original Re-Edition will be making it’s debut for the Monaco anniversary. TAG Heuer is republishing 1,000 of the original TAG Heuer Monaco watches signed by Jack Heuer and engraved by Steve McQueen.
Happy Birthday to the TAG Heuer Monaco!